Rave reviews trail UBA’s innovative mobile banking app
The glowing reviews and commendations have not stopped coming in since Pan African financial institution, United Bank for Africa (UBA) Plc, recently upgraded its Mobile Banking app. Over the past few weeks following the upgrade, social media sites including twitter, Instagram and even Facebook have been agog with excellent comments about the ambience, functionality and versatility of UBA’s revamped mobile app. The latest of such glowing reviews came last weekend, from a Former Minister of Aviation, Mr. Osita Chidoka, who on his social media handles, gave kudos to the bank for introducing lots of exciting and interactive features to aid banking, while allowing customers to perform unlimited transactions from the comfort of their mobile phones. Chidoka, a former Corps Marshal and Chief Executive Officer of the Federal Road Safety Corps, pointed out that the bank put into play its experience as an institution with several decades of operations as well as modern technology to come up with a revamped app worthy of emulation by other financial institutions some of which he mentioned in his post. In his words; “UBA, surprised me with a massive improvement on their app. I used to consider them the sleeping giant of Nigerian banking. I thought they had great brand equity and name recognition. UBA combined the savvy feel of a new generation bank with the history of a legacy bank. As I opened their mobile app today, I couldn’t help but give them a high five. The app is beautiful, user interface is great, navigation is seamless and the need to go to a branch is reduced for small users like us.” While urging other banks to borrow a leaf from UBA’s move, Chidoka continued, “As a customer, I have always challenged the banks on their slow adaptation to change and weak emphasis on improving customer experience. I pray UBA pushes forward in this direction and continues to surpass themselves. Sooner than later disruptive online banks will change the face of banking in Nigeria, hence the need for constant innovation by the industry.” Some Nigerians like Maduka Vivian, who reacted to his post also praised the app, saying “UBA app is simply the best, you can even generate receipts for transactions done long ago.” Another user, Tayo Agbeh, said, “UBA is taking their rightful position in the industry. I’m quite sure the bank will sustain the lead”, while Felix Okechi Oguike, who was impressed by the glowing tributes quipped, “I guess I’ll try this app; I have heard many testimonies; I need to partake in the flock
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